Fund Administration Web Design

Stellé

Stellé: Launching a new fund administration and technology brand on Webflow after the Brio and Losange Finance merger

Client
Stellé
Services
Web Design, Webflow Development
3 weeks
from kickoff to launch
Stellé website hero: fund administration and technology for the new era of private capital

Anthony is a true professional! He took my rough draft and transformed it into a polished, mobile-responsive, and SEO-ready website. He was a pleasure to work with, providing regular updates with helpful videos and maintaining consistent communication throughout to keep the process smooth and on schedule. I've worked with many consultants over the years, and Anthony stands out from the rest.

I would recommend him without hesitation to anyone looking for professional Webflow work. Thanks again!

Emilie Jones
Growth & Product, Stellé

Key Successes

  • A new Webflow site for a new company, formed by the merger of Brio Platform and Losange Finance
  • One clear story for a hybrid offer: fund administration services and software on the same platform
  • Services organized around the fund lifecycle: Raise, Run and Report
  • Scroll-driven animation with GSAP and ScrollTrigger on top of Webflow interactions
  • Consent management and the full set of legal pages in place at launch
  • A three-week turnaround from kickoff to launch

Project Overview

Stellé provides fund administration and technology for private capital managers in North America: venture, private equity, real estate, funds of funds and multi-family offices. It was formed when Brio Platform, an LP operations software company we had already built a site for, merged with Losange Finance, a fund administration firm. Stellé's accountants and operations specialists do the fund administration work on the same platform that clients and their LPs use.

The new brand needed a site that explained a new kind of offer clearly, and it needed a quick turnaround for a launch after the merger. We delivered the site in three weeks from kickoff.

Objectives

Explain a Hybrid Offer

Show that Stellé is both a fund administrator and a software platform, without making visitors choose.

Structure Around the Fund Lifecycle

Group services into Raise, Run and Report so a GP can find their stage quickly.

Lead With Trust

Put security certifications, the team's background and accountability near the top of the page.

One Clear Next Step

Every section leads to "Talk to our team".

Launch on Time

Have the site ready for launch after the merger.

Key Features

Single-Page Layout With Anchor Navigation

Services, Technology and About on one long page, so buyers get the whole story in one scroll.

Raise / Run / Report Service Blocks

Each stage lists the specific work Stellé handles, from data rooms and KYC to NAV, waterfalls and tax slips.

Technology Section

Six platform features, including the branded LP portal, automated workflows and AI data queries (marked Beta).

Security Section

SOC 1 Type I and SOC 2 Type II, a private AWS cloud and access controls, linked to Stellé's trust center.

Team Section

Covers the two backgrounds behind the company (fund accountants and fund operators) and the offices in Montreal and Toronto.

FAQ

Pricing model, implementation, how Stellé uses AI, and whether it's software or a service.

Calendly Booking

"Talk to our team" opens a 30-minute intro call.

Motion

GSAP and ScrollTrigger animations alongside Webflow interactions, plus a starfield hero that matches the brand name.

Consent Management

A Usercentrics cookie banner, with legal pages for Privacy, Terms, EULA, Disclaimer and Cookies.

Client-First Build

The project appears to use Finsweet's Client-First naming system, so it's easy to maintain.

Project Goals

After Brio merged with Losange Finance, Stellé needed a new site for the launch of the combined brand. They asked for a quick build, and we turned it around in three weeks from kickoff.

Our Approach

Because we already knew Brio's product and audience, we could start from what fund managers care about rather than from scratch. The main challenge was explaining a combined service and software offer in plain words. We organized the page around the fund lifecycle (Raise, Run, Report) and kept the copy specific: the actual tasks, documents and reports Stellé handles. Security and the people behind the work sit right after the services, because a fund manager is choosing who to trust with LP money and data.

Launch

We delivered the Stellé site in three weeks from kickoff, in time for the brand's launch after the merger.

Results

We delivered the site in three weeks from kickoff to launch.

Integrations

  • Calendly
  • GSAP + ScrollTrigger
  • Usercentrics consent management
  • Mycroft Trust Center (linked)
Ready to scale your business?

Let's build your next project together.

Book an Intro Call